J Crew London Launch

You would have had to of been living under a rock to have not heard the preppy clad tremors of the J Crew brigade landing in London last week and I was thrilled to be invited (by balloon, no less) to their glitzy pre-opening party.  With 227 stores across the United States, J Crew’s gargantuan 17,000 sq ft of flagship store fun at 165 Regent Street was buzzing with excitement; finally the Brits can have easy access to the label’s rainbow of cashmere, bejeweled accessories and clashing jacquard prints without having to fork out for the plane ticket alongside them! 

The shop is divided into three interlinking sections, for men, women and children and is a visual feast.  The evening's (J) crew comprised some of the biggest names in British fashion celebrating the launch by enjoying great music, a flip book booth, an enormous table of retro sweets (obviously I spent much of my evening hanging out here) and, of course, exploring the extensive preview of colourful designs which were immaculately displayed. 

Below:  I was lucky enough to have a chat with the unbelievably charming and awesomeJenna Lyons, creative director of J Crew and all round style icon (not to mention also the owner of the most perfectly long ‘selfie’ arms, as put to the test below!)

Below (Clockwise) L-R:  William Woodhams and Annabel SimpsonJulia Neel and Kelly EastwoodDavid GrievsonAmy WilliamsLauren Scott and Kelly Eastwood

Below (L-R):  With fellow bloggers Ella CatliffLaura Fantacci and stylist Martha Ward

Below:  Wearing a polka dot Topshop playsuit with black lace back (available HERE - RRP. £48.00), a Zara perspex statement necklace, a Wilbur & Gussie Coco Clutch (similar available HERE - RRP. £265.00) and a massive bag of J Crew retro sweeties.

After a couple of glasses of champagne I left clutching an embarrassingly large bag of sweeties, a London-friendly J Crew Umbrella and one seriously extensive shopping list!
Below are some of the current items in stock that I now have my eye on…

Above:  Colourblock Funnelneck Coat - £RRP. £398.00,  Etta Sequin Pumps - RRP. £350.00

Above (Clockwise) L-R:  Chevron Fingerless Gloves in Citron Grey RRP. £35.00,  Statement Flower Necklace – RRP. £198.00,  Double-Zip Sweater in Colourblock – RRP.£89.50Hughes Satchel in Pale Graphite – RRP. £298.00Jewelled Cuff £125.00Jewelled Donegal Sweater in Slate – RRP. £98.00

Above: (Top)  Collection Café Capri in Tie Silk – RRP. £198.00(Below)  Toothpick Jean in Velvet Pack Green – RRP. £110.00